Remarkable Marketing Podcast with Brian Carmody
Do you know the simple math formula to double your company's profit?
Eric Eden from the Remarkable Marketing Podcast and Brian Carmody talk about how just a 1.5% impact on each of 12 areas of your business can double your profit.
It doesn't require a home-run viral digital ad, AI, or 40 social posts per day.
It's almost always the stuff you can control within your business and choosing low-cost/no-cost marketing strategies to amplify your "Market-Dominating Position."
When I work with a company, STEP ONE is always rolling up our sleeves to answer these types of questions (and a few more):
1. What benefits/outcomes do you offer your ideal customer that separates you from all your competitors?
2. Are those benefits based on the hot buttons of your ideal customer? (Hot Buttons: There's a problem they have but don't want, and a result/outcome they want but don't have.)
Check out Eric's Remarkable Marketing Podcast. He has fascinating guests that boil down their wisdom into 15-minute episodes.
