Bethany Shaffer
Senior Content Lead
Bethany is a multiple award-winning financial services content marketer. Clients include Oracle, Twitter Business, the Content Marketing Institute, MasterCard, Square, Fidelity, KeyBank, and more.
Bethany's work creates SaaS and FinTech content that converts passive readers into active followers.
Feb. 27, 2024
Standing Out in a World of Generative AI
The Power of Human Voice in a World of AI: Interview with Bethany Schaefer In this episode, Eric interviews Bethany Shaffer, a content marketer from one of the leading agencies in the world, verbatim. Bethany shares her uniqu...