Founder
Nothing makes me more excited than helping a founder bring their idea to life. Helping a startup grow is magical.
But it also takes real work. And I love it.
I'm a problem solver, strategist, and content creator that helps entrepreneurs and founders grow and amplify the inspiring work they bring to the world.
That means I dig in and work along side you to figure out the tools, strategy, and messaging you need to make the dream a reality.
My ‘in the trenches’ mentality comes from a 20-year marketing career working with a variety of companies, large and small, in the market research, tech, financial services, and animal health industries.
But I didn't find my true passion until I became employee 6 at a Series A funded fintech startup, successfully creating, running, and growing the marketing department.
I loved the startup vibe so much that I decided to start Fin Marketing, (the name plays off my last name and my love for water) a marketing consultancy for early-stage startups.
And now I've had the pleasure of working with dozens of startups from pre-seed to Series A...each one different...each one oddly similar.
Long before any of those things happened, however, I received a B.A. in Communication from Villanova University (Go Cats!) and received an M.S. in Interactive Media from Quinnipiac University which laid the foundation for the work we'll do together.
And when we're not doing work together, I'm likely running, drinking coffee, or driving one of my twins to a practice of some sort.
In this episode, Anne Laffin, a seasoned marketer, discusses her marketing journey, particularly working with startups, and shares key insights into effective marketing strategy. She sheds light on a successful webinar progra...