Amy Zwagerman

Amy Zwagerman Profile Photo

Founder & Chief Marketing Officer

Amy Zwagerman is a seasoned marketing executive with 25+ years of professional experience in media & entertainment, consumer products, and omni-channel distribution and sales. Her primary mission is to help entrepreneurs and small business owners achieve their dreams by learning how to think more like a marketer. In 2016, she founded the Launch Box, a boutique marketing services firm where she has served as an advisor, mentor and Fractional CMO to thousands of startups. Amy is also an active host and marketing advisor with CoFoundersLab and serves as a mentor via both the Pepperdine Most Fundable Companies competition and the Pepperdine Institute for Entertainment, Media and Sports. Her advice has been featured in numerous industry publications including the American Marketing Association and Markitors and she is the co-author of The MEDIA Report, an annual working paper on the changing face of media and entertainment in America. Amy holds a graduate degree from the Pepperdine Graziadio Business School (MBA) and a BSBA in Marketing from the University of Arizona. During her time off, she can either be found lounging with her dog Zoey (preferably outside by a pool) or engaging friends and family in her never-ending quest to make the perfect pizza. Learn More 👉🏼 bit.ly/tlbtree

Feb. 15, 2024

What it Takes to Get to #1 on Amazon and the Secret Sauce for Startup…

Imagine redefining the marketing playbook for sports documentaries to capture the rapt attention of audiences far and wide. That's exactly what our guest, Amy Zwagerman, accomplished with the ESPN Films 30 for 30 series. With...

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